Love the Broads is the Visitor Giving Scheme for the Broads National Park. It aims to inspire people to care for the environment through making a small donation at key tourism sites, through their accommodation provider, or by giving money directly.  If every visitor to the Broads National Park gave just £1 we could raise £7 million each year for projects to protect the Broads in the future.

Brand new guide about the Broads...
This stunning limited edition publication tells the story of that most special part of the country, the Norfolk & Suffolk Broads.  Packed with fascinating features and fabulous photography this beautiful guide will be a ‘must have’ this summer.
If you were to buy this in the shops you’d have to pay £7.95 but we’d like to give you £2 off this price plus free delivery to your door (UK mainland) so you’ll pay just £5.95!  A donation of 25p from every copy sold will go to Love the Broads.  To order your copy visit;

How it works
This money is collected by the Broads Trust and given to projects which will look after the beautiful landscapes and environment of the Broads. With your help, the Trust can work alongside businesses and community groups to improve sustainable practices. We make sure that the money raised goes to the places that need it most so the Broads remain amazing and beautiful to visit.

Latest News

Broads to be called a National Park

The Norfolk and Suffolk Broads will be known as the Broads National Park following a landmark decision. Broads Authority members voted...Read More

Eastern Daily Press donates 1,250 to Love the Broads

The Eastern...Read More

Love the Broads is administered by the Broads Trust, an independent charity with Trustees from local businesses, the Broads Society and the Broads Authority.

Please click here to go to its main website.
Donate to Love the Broad via Text message - Text NCBT01 then a space then the amount and send your message to 70070
Download our 'Guidelines for your business' booklet
Do you have a business which serves visitors to the Broads? Thinking of joining the scheme? Download our businesses booklet for useful help and advice.
Download the Information for Business booklet