Love the broads is the Visitor Giving Scheme for the Broads National Park. It aims to inspire people to care for the environment through making a small donation at key tourism sites, through their accommodation provider, or by giving money directly.  If every visitor to the Broads National Park gave just £1 we could raise £7 million each year for projects to protect the Broads in the future.


How it works

Money is collected by the Broads Trust in a variety of ways and given to projects that will look after the beautiful landscapes and environment of the Broads. With your help, we work alongside local businesses and community groups to improve sustainable practices, and to make sure that the money raised goes to the places that need it most – so that the Broads National Park remains amazing and beautiful to visit.

Love the Broads is administered by the Broads Trust, an independent charity with Trustees from local businesses, the Broads Society and the Broads Authority.

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(Peter Howe, Trustee of  the Broads Trust, presenting a cheque to Nicola Hems, Curator, and Robert Paul, Chairman of the Museum of the Broads Trustees on the Marsh Harrier)

We are delighted to be able to present a cheque for £1,300 to The Museum of the Broads for a new 12 volt electrical system and self-contained 12 volt charging system for their fabulous boat, Marsh Harrier.   This new equipment will enable the lift to be used without detriment to the normal running of the boat and creating access for  those passengers less able to negotiate the boarding steps.

The new 12 volt system, like the existing 48 volt system, will be charged using electricity generated by the Museum’s own solar panels.

The grant was agreed by the Broads Trust Trustees early in 2020 but was delayed due to Covid.  We wish all passengers on the Marsh Harrier a wonderful experience on the Broads.


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Love the Broads would like to thank Judy Roberts and the many friends of Phil Green who have kindly set up a Just Giving donation page in his memory.  Sadly, Phil recently passed away.

We understand that Phil spent many holidays on the Norfolk Broads as a child and as an adult with his family.  More recently, he decided to start a new chapter of his life here on The Broads.  Tragically, Phil’s life was cut short not long after he’d moved into his beautiful new home on the River Ant.  Judy says “It would have been the perfect spot for him to grow old, with fishing, boating, walking, birdwatching and much more, on his doorstep”.

We can assure Judy and all of his friends that their kind donations in Phil’s memory will be used to help to ensure that the Broads remains special now and into the future.

All of the projects that Love the Broads has supported can be found on the projects page.

Thank  you very much.   As a result of your kindness, Phil’s memory will live on in the Broads.



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4TH JULY will soon be here and we wish all our tourism business supporters lots of luck as they re-open and welcome customers again. Looking forward to seeing you all soon. A massive thank you to you and your amazing customers for your donations of over £50,000 which has funded nearly 40 fantastic projects in the Broads National Park helping wildlife, education and the visitor experience. (pub image Julian Claxton)



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It seems that cycling has never been so popular and lots of people have realised how wonderful it is to explore the Broads on two wheels. The Broads National Park is the perfect place to enjoy cycling, whatever age or ability, with quiet lanes, undulating countryside, rivers and broads in a unique and beautiful landscape. A network of sixteen circular cycle routes around the area includes attractions, cafes and tea shops, villages and churches, with even some links to the coast.
A copy of the route booklet, sponsored by Richardson’s Boating Holidays and supported by Archant, is FREE to new Members of Love the Broads. By joining us for just £15 you will not only enjoy fantastic cycling, be invited to exclusive events, but you will also be helping to keep the Broads special for the future.  To order a copy click here

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Love the Broads raises funds for exciting projects which help the environment, wildlife and also enhance the visitor experience across the Broads National Park. Your nomination could be the one that helps us win £1,000 from the Movement for Good to continue our work to provide grants for even more projects. Over the last 10 years we have helped 38 fantastic projects and your nomination would support our continuing work to help ensure that the Broads National Park remains special for the future.

It’s simple but to help you:

Click on
Click ‘nominate a charity now’. The information you will need is: Charity No. 1124552.
Click on the search icon and our charity name will appear: Norfolk & Suffolk Broads Charitable Trust.
Select the charity type: Environment and Climate
Answer a few questions:
Who you are – click on Other and add in line below “Supporter”.
Thanks for your support. The more nominations we get, the greater our chance of winning, so please share this post and spread the word, and you will be helping the Broads too.


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Have you noticed how much cleaner the air feels and how more noticeable our wildlife seems to be?

These are such challenging times for everyone and everywhere, especially the unique Broads National Park but the good news is that there will never be a better time to recognise the beauty of our natural environment and how we may be able do things a little differently from now on to protect the wildlife, waterways and landscape. Managed badly the impact of tourism numbers on our fragile landscape can be very damaging. The challenge before us is how to retain our rediscovered world, reduce the impact our businesses create and look forward together to reducing climate change but also to operate in a viable environment for business and organisations.

At present, with all our business partners closed, we have little income but as plans for the future are developed we hope that our income will be restored.  Will a brave new world emerge from the ashes of the virus pandemic?

At Love the Broads we certainly hope so and we would like to work with our business partners and supporters to continue to raise funds to be channelled to exciting projects on the Broads which help wildlife and the environment but which also enhance the visitor experience. Please help us continue our work to keep the Broads special.   You can make a donation HERE

Thank you.


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Due to the COVID-19 national emergency our generous business partners are all closed. These businesses and their customers provide most of the funds that we receive for distribution as grants so we regret that we are not in a position to accept grant applications at this time. We will make further announcements regarding grant applications in due course

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Sending our good wishes this Easter to all our fantastic supporters – Broads businesses, Members and many others – each helping us massively with our work to ensure that the Broads National Park remains special.   Everyone is in our thoughts right now.  Keep smiling.  Keep strong.  Keep safe.

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Love the Broads sends a message of support at this difficult time to all our wonderful Business Partners, their staff, our members and all those visitors who have kindly made donations to help to keep the Broads special.  We understand the many challenges that confront you all right now.

We will continue to work virtually and we are only an email or phone call away should you need support, a friendly chat or have any questions about our work:

Just email
mobile 07717 290307 or
mobile 07887 480331

Thank you for your fantastic support in the past.  You have all made a massive difference in helping the Broads through your kind and generous donations.  Let’s continue to work together – we will get through this – and the Broads will be even more special.  Sending much love and keep safe

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A grant of £1,300 has been awarded to the Museum of the Broads to install an electrical and self-contained 12 volt charging system on  their Marsh Harrier boat.  It will enable the lift to be used without detriment to the normal running of the boat and create access for passengers unable to negotiate the boarding steps and to lower and raise passengers in wheelchairs into and off the boat.

We hope that everyone enjoys their boat trips on the Marsh Harrier.  Another project only made possible by the support of our business partners, their fantastic customers and our Members.

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Peter Howe, Trustee of Broads Trust, presented cheques to both the  Friends of Salhouse Broad (£2,000)and Broads Reed and Sedge Cutters Association  (£1200) at the Annual General Meeting of Visit The Broads (the Destination Marketing Organisation for the Broads) held in February at Richardson’s Beach Holiday Park in Hemsby 

Details of both projects can be found by scrolling down

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